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Mercedes Car Group: Maybach Mercedes-Benz Mercedes-AMG Smart
Commercial Vehicle Brands: Freightliner Mercedes-Benz Mitsubishi Fuso Truck and Bus OriOn Setra Sterling Trucks Thomas Built Buses Western Star Global Electric Motorcars (GEM)
Holdings in: Chrysler LLC (19.9%) EADS (30.17%) Mitsubishi Fuso Truck and Bus (85%) McLaren Group (40%)
Made By: Daimler AG
Special Note: The world's First Motor Car
Started Business: 1886
Corporate Official site: N/A
Dealer Official site: N/A
Mercedes-Benz SL65 AMG convertible
Base Price: $186,775
Mercedes-Benz had its beginnings in 1886
when Karl Benz was granted a patent for the world's first motor car!
In 1901 Daimler acquired the rights to the name Mercedes
In 1926 Daimler and Benz merged
and since 1989 Mercedes-Benz had been in charge of all motor vehicle business within the Daimler-Benz group.
In 1998 Daimler-Benz AG merged with Chrysler Corporation to form DaimlerChrysler
Chrysler Corporation began as the Maxwell Motor Corporation
which hired Walter Chrysler in 1921 to help the company out of bankruptcy
Chrysler flirted with bankruptcy again in the early 1980s
but Lee Iacocca and the K-car came to the rescue
followed in 1984 with the introduction of the market-changing minivan
In November 1998 Chrysler became a division of the newly formed company DaimlerChrysler AG
created by a merger between Daimler-Benz and the Chrysler Corporation
Also See
Smart Car: Mercedes makes this city commuter desirable and fun.
Discover a car that has been perfectly designed for your everyday life. A car that offers maximum comfort, agility, safety, ecology and driving fun. A pioneering vehicle concept that is one of the best with its exceptionally low CO2 emission figures. Discover the smart fortwo as a coupé and a cabrio in the pure, pulse and passion equipment lines.
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Model
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Description
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Price Range
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Passenger Cars
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C-Class
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entry-luxury sedan
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$29,650 - $38,600
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Luxury Cars
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R-Class
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Sports Tourer
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$43,000 - $87,400
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CLK-Class
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luxury coupe and cabriolet
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$46,200 - $89,200
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E-Class
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4-door midsize sedan
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$50,550 - $84,600
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E-Class Wagon
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Luxury wagon
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$52,300 - $82,600
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E320 Bluetec
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New Diesel High Tech turbo V-6 
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N/A
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CLS-Class
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sleek 4-door sedan
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$66,900 - $92,200
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S-Class
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Flagship sedan
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$85,400 - $181,500
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SL-Class
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Mercedes' luxury roadster
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$94,800 - $186,000
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CL-Class
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Mercedes' full-size luxury coupe 
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$95,500 - $179,600
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Sports Cars
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SLK
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2-seat roadster
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$43,350 - $62,500
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SLR
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new Super Sports Car
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$450,000
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Sport Utilities
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M-Class
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Luxury sport utility
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$42,680 - $85,500
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GL-Class
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new large SUV
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$52,400 - $54,900
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Decision on Daimler name set for October 4
Matthias Krust
Automotive News Europe
July 13, 2007
After selling Chrysler, DaimlerChrysler will hold a special shareholder meeting on October 4 in Berlin to decide on future company strategy and pick its future name, says Automotive News Europes sister publication Automobilwoche.
The German automaker had previously announced a fall meeting, but had not set a date.
A senior DaimlerChrysler manager told Automobilwoche at Mercedes' US plant in Tuscaloosa, Alabama, that Berlin was chosen over Stuttgart as the meeting site for organizational reasons and costs. DaimlerChrysler has held annual shareholder meetings at the Berlin Congress Center for several years.
Company management has proposed the name Daimler AG to distinguish it from Daimler-Benz used in the past.
Critics have heavily objected to the proposal for not using the names of both company founders, Gottlieb Daimler and Carl Benz.
DaimlerChrysler CEO Dieter Zetsche wants to accommodate critics by changing the name of all the factories that manufacture Mercedes-Benz cars and trucks from Daimler plants to Mercedes plants.
At the meeting, Zetsche is expected to outline the company's future orientation.
In May, DaimlerChrysler agreed to sell an 80.1-percent stake of the Chrysler group to private equity firm Cerberus Capital Management, unwinding the 1998 merger of Daimler-Benz and Chrysler that failed to live up to expectations.
You may e-mail Automotive News at autonews@crain.com
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